AmuraAMURA Marketing
03 · Optimization · B2B

GEO · AEO · LLMO for B2B, technology & industry

We optimise content, structure, data, FAQs, comparisons and key pages for generative answers.

For companies aiming to enter AI-generated shortlists, RFPs and vendor research workflows.

Focus areas
SaaSIndustrialProfessional servicesExporters
How this plays here

What this engagement
actually does for this buyer.

A B2B SaaS vendor's website is built for a sales-led demo flow and AI engines can't extract a clean answer. GEO · AEO · LLMO restructures product pages, comparison surfaces, integration listings and case studies for the AI shortlist surface: SoftwareApplication + Service + Organization schema, comparison and 'alternatives to X' pages built around the queries analysts and peer-review platforms surface, named-customer case studies in citation-quotable form. The result moves the vendor onto AI shortlists for category prompts and into named comparisons for vendor-specific ones.

Buyer prompts

The questions they're
asking right now.

Prompt 01

best alternatives to Datadog for engineering teams under 50 people

Prompt 02

compare Snowflake vs Databricks vs BigQuery for a media company

Prompt 03

top vendors for cloud security posture management in 2026

Buyer journey

How buyers
actually research.

Enterprise buyers run AI through the early stages of vendor research — 'top 5 vendors for X', 'what's the difference between Y and Z', 'who has experience in industry W'. AI builds the shortlist from public reviews, case studies, analyst reports and integration partnerships. By the time a salesperson is contacted, the decision-maker has already narrowed the field. Either you're in the AI-generated shortlist, or you're chasing deals where someone else is the obvious choice.

Priorities

What matters
in this industry.

  1. 01

    Win the AI-generated shortlist

    Enterprise buyers run AI through early-stage research. By the time a salesperson is contacted, the shortlist is already 90% set — either you're on it, or you're chasing.

  2. 02

    Verified case studies and outcomes

    Generic claims don't win RFPs. Named customers, specific outcomes, third-party validation — these are the citations AI uses to justify a pick.

  3. 03

    Be in the comparison set

    G2, Gartner, Forrester, Capterra, peer reviews. AI cross-references these. A brand invisible to vendor comparison sources is invisible in the AI shortlist.

Trust signals

What AI engines
are reading.

  • 01

    Customer logos, case studies, named outcomes — the citations AI uses to justify a recommendation

  • 02

    Service, SoftwareApplication, Organization schema with offers and integrations

  • 03

    Analyst recognition: G2, Gartner, Forrester, vendor comparison sites

  • 04

    Integration partnerships, marketplace presence, ecosystem signals

Deliverables

What you get
specifically here.

  1. 01

    Product, comparison and 'alternatives to X' pages restructured with SoftwareApplication and Service schema

  2. 02

    Integration and ecosystem listings published in citation-quotable form (named partners, marketplaces)

  3. 03

    Case-study page set with named customers, named outcomes, structured for AI extraction

Sources we tune for

Where the citations
actually come from.

G2Gartner Peer InsightsCapterraTrustRadiusTechCrunch
Service context

How this engagement
fits the sector.

03 · Optimization

GEO · AEO · LLMO

We optimise content, structure, data, FAQs, comparisons and key pages for generative answers.

+40% typical lift
Request audit
AI Visibility Audit

Do you know what AI
says about you?

Request an audit and discover how your brand appears when customers, partners and investors ask AI for solutions, recommendations, comparisons or vendors in your category.

Includes
  • 01Analysis across ChatGPT, Gemini, Perplexity, Copilot and Google AI Mode
  • 02Real comparison with your main competitors
  • 03Citations, mentions and source review
  • 04Detection of errors and incomplete information
  • 05Content and authority opportunities
  • 06Executive 30 / 60 / 90 day roadmap