AmuraAMURA Marketing
03 · Optimization · healthcare

GEO · AEO · LLMO for Private healthcare & wellness

We optimise content, structure, data, FAQs, comparisons and key pages for generative answers.

For clinics, hospital groups, specialised centres and wellness brands where trust, accuracy and reputation drive choice.

Focus areas
ClinicsPrivate hospitalsAestheticsDigital healthPremium wellness
How this plays here

What this engagement
actually does for this buyer.

A clinic group's specialty pages read like brochures and AI engines can't quote them safely. GEO · AEO · LLMO restructures specialty pages, doctor profiles and treatment explainers into a clinical-authority shape: MedicalCondition + Physician + Treatment schema, peer-review-style claim/evidence paragraphs, structured outcome data and accreditations. Every claim links to a verifiable source. The result lifts citation rate per specialty while staying inside AEPD and EU AI Act constraints — a balance most healthcare marketing can't strike.

Buyer prompts

The questions they're
asking right now.

Prompt 01

best private clinic in Madrid for IVF success rate over 40 percent

Prompt 02

knee replacement surgery options in Spain with English-speaking surgeons

Prompt 03

second opinion services for cancer diagnosis in Spain

Trust signals

What AI engines
are reading.

  • 01

    Verifiable credentials and accreditations: boards, peer-reviewed research, patient outcomes

  • 02

    Doctor and staff schema with specialties, education, certifications

  • 03

    Patient testimonials with verifiable identity and consent

  • 04

    Coverage in medical publications and trusted health platforms, not only marketing channels

Priorities

What matters
in this industry.

  1. 01

    Trust and accuracy at maximum E-E-A-T

    Medical content has zero tolerance for wrong information. AI engines weight clinical authority, peer review and verifiable credentials more here than in any other vertical.

  2. 02

    Specialty and outcome data wins

    Patients filter on 'best clinic for IVF', 'top hospital for transplants', 'specialist for X condition'. Without structured specialty and outcome data, you're filtered out.

  3. 03

    Compliance-aware authority

    Building citation-worthy content while respecting medical advertising rules and patient confidentiality is a craft. AI engines reward sites that get this right.

Buyer journey

How buyers
actually research.

Patients researching private healthcare ask AI questions they would never type into Google: 'is doctor X good for IVF', 'side effects of treatment Y', 'best clinic in country Z for transplants'. AI synthesizes from medical publications, patient reviews, hospital data and accreditations. Bad data — wrong specialty, outdated procedures, missing accreditations — costs trust and patients, not just clicks.

Deliverables

What you get
specifically here.

  1. 01

    Specialty, doctor and treatment pages restructured with MedicalCondition, Physician and Treatment schema

  2. 02

    Outcome-data publication framework that satisfies clinical authority and compliance review

  3. 03

    Per-specialty citation-rate lift measured at 30/60/90 days with E-E-A-T scoring per engine

Sources we tune for

Where the citations
actually come from.

Mayo ClinicPubMedWebMDHealthgradesNHS
Compliance shape

AI presence work in this vertical runs through specialised review against AEPD, the EU AI Act and per-jurisdiction advertising rules before publication. Compliance isn't a gate after the work — it's how the work is shaped from day one.

Service context

How this engagement
fits the sector.

03 · Optimization

GEO · AEO · LLMO

We optimise content, structure, data, FAQs, comparisons and key pages for generative answers.

+40% typical lift
Request audit
AI Visibility Audit

Do you know what AI
says about you?

Request an audit and discover how your brand appears when customers, partners and investors ask AI for solutions, recommendations, comparisons or vendors in your category.

Includes
  • 01Analysis across ChatGPT, Gemini, Perplexity, Copilot and Google AI Mode
  • 02Real comparison with your main competitors
  • 03Citations, mentions and source review
  • 04Detection of errors and incomplete information
  • 05Content and authority opportunities
  • 06Executive 30 / 60 / 90 day roadmap